[caption id="attachment_6164" align="alignleft" width="194" caption="Get OK'd by your customers."][/caption]
Video testimonials are like gold nuggets for your business. Every one adds credibility and authority to you – and we’ve mentioned many times that this is the currency you want to be dealing in online; you NEED it to make sales.
There is a definite strategy to making good customer testimonials that sell your business and that begins with knowing what to ask.
Try the eight questions below for size, first of all:
How were things going before us?
This allows them to talk about the problems they were facing and some of the issues they were struggling with before you came along.
How did you find us?
Why did you choose us?
How was it working with us?
This gives your customer the chance to say how easy and pleasurable you were to work with and how you addressed their needs and concerns.
What were the results?
The all-important results are what
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