Keith Baxter and Modern Click

Entrepreneur, Dave Jenyns interviews Keith Baxter. To listen to this mp3 click on this link: Keith Baxter mp3.

Below you'll find a sample of this mp3.

David: I’m very excited today because I’ve got one of my mentors when it comes to internet marketing. I’ve been following his stuff for a very long time. He’s been online for as long as I can remember. Way back in the early days, he was doing a lot of black hat, very aggressive marketing stuff: cloaking, doorway pages. He got his start very early on, before pop ups became annoying and people started hating them and people really didn’t know what they were. He’s been around since back then. I’ve followed his stuff with the Stealth Traffic Secrets. He talks about a whole variety of different traffic methods in that.

He’s always ahead of the curve. He’s sort of evolved a lot of CPA stuff through his website Modern Click. Really he spotted that out before CPA really started to take off in the internet marketing niche. Now it has evolved into what it is now. I’m very excited to have him on the line and find out some of the methods that he’s applying now, because no doubt again they’re a little bit further down the curve. I’d like to welcome you to the call Keith.

Keith: David, thank you for having me and let me say just a few things really quickly that you and your listeners may not know. Modern Click was sold off about a month ago. I’ve now sold three businesses in the last eleven years, Modern Click being the last one. The reason is, and I think this is a big lesson. I know it’s not really SEO course related, but it is a big lesson none the less. Modern Click, or any business that started at the beginning of a trend and then sold while that trend is hot, often gets a lot of money for the seller of that business.

You recently started the Melbourne SEO Company right? We started Modern Click back in 2004-2005. Back then, people thought CPA meant Certified Public Accountants here in the United States. So there was a huge amount of retraining at least in the internet marketing business opportunity markets to educate people as to what CPA was and basically teach them what a hybrid affiliate network was. So we began launching a lot of special reports and joint ventures with brilliant marketers.

This is funny, and I’ll admit this on digital recording for the first time, the whole AdSense is dead. We fabricated that entire scheme in order to educate people away from AdSense and over to CPA in an effort to drive people into Modern Click. I know that’s a bit of a bombshell to drop right here but it’s interesting. If we look at how this began, it started with a report Ryan Dice and I did back in 2005 called Beyond AdSense. It talked about moving beyond and creating the evolution beyond just getting AdSense clicks.

Entrepreneur, Dave Jenyns interviews Keith Baxter. To listen to this mp3 click on this link: Keith Baxter mp3. If you enjoyed this mp3, try going to John Carlton.

About Marc Lindsay

Entrepreneur, Dave Jenyns interviews Marc Lindsay. To listen to this interview click on this link: Marc Lindsay interview.

Below you'll find a sample of the podcast.

David: I just got a call this afternoon with Marc Lindsay. Marc is a guy I’ve friends with for a long time now and he’s pretty much an absolute expert guru on the SEO basics. When I’ve got issues and questions, I’ll go to Marc. He’s one of the guys behind the PLR Pro and also they’ve got their own SEO company ltseo.com like mine The SEO Method and he has many achievements under his belt. We’re very lucky to have him on the line. Are you there Marc?

Marc: Yes I am David, thanks for jumping on the line. It’s good to be able finally to record an interview with you because I don’t think we’ve actually had the pleasure to join work forces yet.

David: No. And I almost feel as if every call we have we should record, there is so much good content in there, so hopefully this will be the first of many. I know you’ve got a tight deadline, so I’m just going to jump straight into it. I’ve been interviewing a few other people as well and I wanted to find out, when you’re about to launch a brand new site, you haven’t done any promotion to it, you’ve literally just registered the domain name, be it you’re working for a client or one of your own sites, what’s the process that you go through for promoting that site?

Marc: Well I guess to start, the process begins before I register the domain name. Like an SEO expert would do. If I can get on a client before they’ve even registered a domain name, and depending what their purpose is, it can come down to a tactical play on the market that they’re trying to target. As you know, a better domain purchase that might be keyword rich in url, assuming it’s going to make sense and match for the over end goal will give them some quick wins for anything that is related to that keyword match in the domain url. Of course everything else outside of that you’re going to have to do authority building and all the rest.

If I can I like to get in on that level. Most people already have their domains, that’s the situation they’re in. So you’re working with what they’ve got. You come in just after they’ve purchased, like you said, and you’ve got the domain sitting there, it’s ready, it’s a brand newbie.

Entrepreneur, Dave Jenyns interviews Marc Lindsay. To listen to this interview click on this link: Marc Lindsay interview. If you enjoyed this podcast, try going to Ken Evoy.

About Mike Koenings

Entrepreneur, Dave Jenyns interviews Mike Koenings. To listen to this interview click on this link: Mike Koenings interview.

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David: We’re extremely lucky and privileged today to be joined by Mike Koenigs. For those who don’t know, he’s been in the game for years. He’s literally been in the game, because he got his start making the first games. He got known for making the first branded CD-ROM game.

He’s consulted for some Fortune 500 companies, including Sony, 20th Century Fox and Dominos. He’s worked with Deepak Chopra and Tony Robbins. More recently in the internet marketing world, he’s known for his service Traffic Geyser which really does make up a large part of the SEO method.

I’ve got a series of questions that my listeners are eager to listen to. So I’ll dive straight in. I know you’ve got a really strong background in video marketing and also just online marketing. When you’re first starting up a new website, how do you drive traffic to a website when you first set it up?

Mike: There are always two primary methods of course. There is the paid method and the free method or what we call organic traffic - SEO basics and such. So if we’re starting at square one, like you would do if you'd get a free SEO quote, that’s what it’s all about, You’re either doing paid ads somewhere or another or partnerships. In my case my specialty is getting organic and using video and more specifically social media to do it. Video is a huge part of this but I always tell people if you really want to take advantage of getting a massive amount of social media/video traffic/video/organic you’ve got to look at this like spokes on a wheel.

The main things that everyone needs to understand are Google rewards you for frequent, relevant content. I often get people saying, I put a video up three months ago and I don’t get any traffic. Would anyone ever expect to put an ad in a little magazine in a small town a thousand miles from you and expect to get any traffic or to get regular traffic? The answer’s no. Anyone who builds a business does this on a frequent ongoing basis, That is number one.

Entrepreneur, Dave Jenyns interviews Mike Koenings. To listen to this interview click on this link: Mike Koenings interview. If you enjoyed this interview, check out Jimmy Brown.

Dr. Mike Woo-ming Talks About Press Releases

David Jenyns interviews Dr. Mike Woo-ming. To listen to the interview please click on this link: Dr. Mike Woo-ming Interview.

Below is a sample clip from the mp3.

David: I’m really excited today to be joined by Dr. Mike. I’ve been following Dr. Mike’s stuff for many years now. He actually started off as a full time physician and built up his IM business on the side and then swapped over. He’s got over eighty information products in a whole load of niches, everything from health to wedding, different marketing stuff, business to business. Later in his internet marketing career he became known for generating leads. He’s generated upwards of 700,000 leads.

These days he does consults and runs one on one work-shops and is very highly in demand. So I appreciate having him on the call. I would like to welcome you Mike.

I really want to jump straight into how you drive traffic. At the Melbourne SEO Company, our seo specialists use different methods. I know you operated in a whole lot of different niches. If you’re about to set up a new website, this is a pretty broad question, so we’ll let it go where it wants to, but if you’re just setting up a new website, what are some of the steps that you take very early on with building traffic and driving traffic to that website?

Mike: I guess you’re really getting right into it. This is the stuff I wish I knew about when I got started. For some of you who may not know me, first and foremost I want to say I’m not an SEO course expert and I’m not a technical in any shape or form. I think some of the reasons people follow me are because they like that. A lot of people who go into internet marketing they focus on doing joint ventures. I’m still a fan of joint ventures but if you go into obscure markets like where I go to, you really don’t know who to go to to do joint ventures with.

We’re already figured out that you’ve checked your conversions and made sure your sales letter is up to par and if you send traffic it’s going to convert for you. The reason that I say that is, the first thing I do is some pay per click so I want to know if the site’s converting. So when I say I want to send a hundred visitors, I want to know to make sure those hundred visitors, it’s actually converting into sales for me.

I’m assuming that’s already been taken care of, you’ve already been optimizing your site. The thing that I do then is, I start to drive traffic basically a few ways. First of all, I do a press release. When you talk about press releases, some people shy away. They say, launching a website isn’t newsworthy. Here’s the dirty little secret about a press release, it doesn’t have to be newsworthy. Certainly just announcing that you have a website, you’re basically announcing to the world that your site exists.

The reason I do press releases is it creates a centre of influence. If you use a page site like PeerWeb, or if you use a free press release site like prlead, those are established press release websites. That’s telling the internet community that you have a site and it exists and you’re trying to get links to that site. A faster way that I know how to do it, is to submit a press release. So what I do I send press releases, announcing for example if we’re talking about lizards or something like that, Mike has just launched the lizard site that is going to show how to get the best tips about lizards, and how to take care of your lizards. This is going to be the ultimate site for lizard care.

Basically what I’m trying to do is get a link and if you do a press release and you used PeerWeb and you used something like, you pay for it, but there are different levels. Some will get you to Google News and Yahoo News and social media sites. But that’s all going to be driving traffic to your website. That’s what I start with. You’ll have to do it about once, maybe twice, but once is usually all I need. That is step one for me.

David Jenyns interviews Dr. Mike Woo-ming. To listen to the interview please click on this link: Dr. Mike Woo-ming Interview. If you enjoyed this interview, then make sure to check out Marlon Sanders.

About Martin Wales

Entrepreneur, David Jenyns interviewed Martin Wales. Click on this link to listen to the whole interview: Martin Wales Interview.

Below I'm giving you a sample of this podcast.

David: I’m very excited today to be joined by Martin Wales. If you haven’t heard of him you’ve probably been under a rock. He is very well known online. He is an excellent online strategist. He’s been the host of the Entrepreneur E Biz Radio show and the Microsoft Your Business Show as well. He’s very big on offline marketing. He is excellent with automating systems. He’s a co author of Guerilla Marketing which is a book with Jay Conrad Levingston and also the Success Secrets of Internet Superstars.

Suffice to say he really knows his stuff and I know in a lot of the calls we’ve been talking about SEO techniques specifically but I want to talk to Martin just to round out that picture. It’s so easy to get honed in on SEO basics and focused in on that but there is so much more to marketing, offline marketing and so on and that is where Martin’s skill set is. Martin, I’d like to welcome you to the call.

I can give you the little inside that the future’s looking bright. I appreciate your time. Maybe if we dive really straight into it. I wanted to find out a little bit about, when you’re first setting up a website, whether you’re working for yourself or if you’re consulting for someone, what do you do in terms of driving traffic? I know it is a very broad question, so start wherever you like.

Martin: You can see the value of finding different ways that get you more bang for your buck right away. Much like you do over at the Melbourne SEO Company. You can see the benefit of having your pre existing resources, so pre existing websites, pre existing links, powered up to help you get that site well known. The top thing that I recommend that probably differentiates me from what I would call purist internet marketers is publicity, especially the use of offline publicity, in addition to online publicity.

David Jenyns interviewed Martin Wales. Click on this link to listen to the whole interview: Martin Wales Interview. If you liked listening to this mp3, try checking out this website: Yanik Silver.

Ken Evoy Talks About SiteSell

Entrepreneur, David Jenyns interviewed Ken Evoy. Click on this link to listen to the whole interview: Ken Evoy Interview.

Below is a clip of the interview with David Jenyns.

Thanks very much David for that wonderful introduction. It has been an interesting and long and winding road from starting out with making SiteSell which was based on a hobby. Just like you did with the and the Melbourne SEO Company. When you learn SEO it can talk you down many paths. My penny mining stocks which was a mathematical model that I had developed to find basically good looking stocks came about the same way.

It’s never given me pleasure just to make money just to make money so, when I got onto the internet to do a little research for these stocks, within a month I realized the internet was really an infinite number of niches. As opposed to being a consumer of information, which I was in my first month I was online, I decided it made an awful lot of sense to be a producer of information and to use that information to reach people with a similar interest that I had and to sell a product.

In those days, Amazon was getting started, and the big question was, could the net be actually used for commercial purposes? That’s when I set about basically teaching myself to write software, so I could take my little data base and turn it into a product. Even then it was very much like Site BuildIt. It was a combination of an e book and a tool. How to build a website that would sell, writing good sales copy and finally how to get found by the search engines.

David Jenyns interviewed Ken Evoy. Click on this link to listen to the whole interview: Ken Evoy Interview. Did you like this podcast, then you'll just love this person, Joel Comm.

About Jonathan Mizel

SEO guide, David Jenyns interviews Jonathan Mizel. Click here to listen to the interview: Jonathan Mizel interview.

Below is a sample from this transcript.

David Jenyns, from the Melbourne SEO Company, and I’m extremely lucky, honoured and privileged to be chatting with, I suppose you’d say, one of the legends of internet marketing, entrepreneur, Jonathan Mizel. Now for those of you who don’t know, Jonathan first got started in insurance sales way back when and did a lot with the Direct Response agency. That’s where he learned a lot of his copywriting skills. He was online back when Bbs were around. He started really marketing online in 1993. He had his own marketing coaching club, he would have been one of the first where there were the likes of John Reese, James Schramko and Marlon Sanders.

He was pretty much one of the founders of internet marketing. He’s built many million dollar businesses, consulted with quite a number of Fortune 500 companies including Microsoft, American Express, Intel and Disney. He’s been doing paid media for about five years. At the moment it’s starting to bubble up, but Jonathan’s been doing it for ages.

He’s been underground though. I haven’t heard a peep out of him for the last few years and he’s just popping his head up now. I heard about his new course, Traffic Evolution from Keith Baxter who mentioned that Jonathan was one of his mentors. So that speaks volumes.

David Jenyns interviews Jonathan Mizel. Click here to listen to the interview: Jonathan Mizel interview. If you enjoyed this interview then why don't you check out this website, Ewen Chia.

About Eugene Ware

SEO guide, David Jenyns interviews Eugene Ware. To listen to the interview click here: Eugene Ware interview.

Below is a clip from this transcript.

This is David Jenyns from the Melbourne SEO Company and I don’t think many people know this guy. He’s extremely underground yet he’s been around for as long as I can remember in internet marketing, but always behind the scenes. In the very early days he got started with working with Ed Dale and did some stuff where they built up a web development company and then also helps develop the precursor to the UnderAchiever Method which was called the Cashflow Machine. That’s where I first found out about Eugene’s work. That sort of evolved into the whole UnderAchiever Method with Frank Kern.

He really has been in information marketing for a long time and helped consult a lot of IM gurus especially here in Australia and helped build up and manage the propertyinvesting.com.au. That was for the whole Steve McKnight information marketing side of things. To cut a long story short, Eugene really knows his stuff. He’s more well known at the moment for the work he’s done with Market Samurai. He’s one of the main guys over at Market Samurai, I thought it would be awesome to get him on the phone, quiz him about SEO course stuff and what he does with his business and SEO. David dives right in and starts asking questions.

David Jenyns interviews Eugene Ware. To listen to the interview click here: Eugene Ware interview. If you enjoyed this mp3, then why don't you check out Jim Edwards.

About Declan Dunn

Melbourne SEO Company owner David Jenyns interviewed Declan Dunn and you can listen to the interview by clicking this link: Declan Dunn interview.

Below is a sample of the transcript which you can read.

He’s been around the internet forever just about. He got started back in the 1995 era when video marketing was starting to take off. He was doing multi media CD roms when they were in their early days and doing a lot of coding. He’s really been on the forefront as technologies evolved and got heavily into the blogging and pod casting. With things that are happening now, he is very much on the forefront of social networks and new media.

Not only that, he’s very good at monetizing that as well like I am with the SEO basics. He is able to bring in affiliate marketing, and then to find out how to make money from it. It’s well and good to get heaps of traffic, but unless you convert that traffic to putting money in the bank, what’s the point? He’s worked with some really big clients as well. He’s not just inside the internet marketing world and he doesn’t just deal in that realm. He also works with big corporates and takes the strategies he knows to those. He has worked with American Express, Priceline, PBS, Intel, mypoint.com just to name a few.

We’ll jump straight into it. Declan is really on the cutting edge as far as the social media and the social networks that are happing right now are concerned. He does a lot of consulting with clients as well.

David Jenyns interviewed Declan Dunn and you can listen to the interview by clicking this link: Declan Dunn interview. If you enjoyed listening to this podcast why don't you check out Rich Schefren.

All About Dave Lakhani

Melbourne SEO Company owner, David Jenyns takes the time to interview Dave Lakhani. To listen to this podcast, just click on this link. Dave Lakhani podcast.

Below is a clip of the introduction to this podcast.

Dave Lakhani, entrepreneur, has been described as a "Marketing Genius","Business Acceleration Strategist" "Internet Leads Specialist" and "Multipreneur" by his peers and the media. He has been responsible for developing dynamic strategies driving record breaking growth and increases in sales in more than 500 businesses in the past 10 years. Dave is an in demand speaker, author and trainer, whose ideas have been applied by some of the biggest companies in the United States including IBM, US Army, Rogers Media, Micron, GE, Wizard Academy and many more. His latest book Persuasion - The Art of Getting What You Want published by Wiley will be in bookstores fall 2005. Dave is frequently seen in magazines including Selling Power, Sales and Marketing Management, Entrepreneur, Business Solutions, Retail Systems Reseller, Integrated Solutions, Home Office Computing, PC Magazine and other media including Business Radio Network, The Business Connection, The Today Show and dozens more. Dave has owned more than 10 successful businesses in the past 20 years and has deeply studied the marketing and sales leaders of our time including Jay Abraham, Brian Tracy, Harvey Mackay, Roy Williams, Dr. Nick Grant, Zig Ziglar and many more. Dave is a Master Practitioner of Neuro-Linguistic Programming.

To listen to the interview please click on this link: Dave Lakhani podcast. If you enjoyed this podcast, why don't you check out this website: Ken Evoy.