About Mike Koenings

Entrepreneur, Dave Jenyns interviews Mike Koenings. To listen to this interview click on this link: Mike Koenings interview.

To view a sample of this transcript, read below.

David: We’re extremely lucky and privileged today to be joined by Mike Koenigs. For those who don’t know, he’s been in the game for years. He’s literally been in the game, because he got his start making the first games. He got known for making the first branded CD-ROM game.

He’s consulted for some Fortune 500 companies, including Sony, 20th Century Fox and Dominos. He’s worked with Deepak Chopra and Tony Robbins. More recently in the internet marketing world, he’s known for his service Traffic Geyser which really does make up a large part of the SEO method.

I’ve got a series of questions that my listeners are eager to listen to. So I’ll dive straight in. I know you’ve got a really strong background in video marketing and also just online marketing. When you’re first starting up a new website, how do you drive traffic to a website when you first set it up?

Mike: There are always two primary methods of course. There is the paid method and the free method or what we call organic traffic - SEO basics and such. So if we’re starting at square one, like you would do if you'd get a free SEO quote, that’s what it’s all about, You’re either doing paid ads somewhere or another or partnerships. In my case my specialty is getting organic and using video and more specifically social media to do it. Video is a huge part of this but I always tell people if you really want to take advantage of getting a massive amount of social media/video traffic/video/organic you’ve got to look at this like spokes on a wheel.

The main things that everyone needs to understand are Google rewards you for frequent, relevant content. I often get people saying, I put a video up three months ago and I don’t get any traffic. Would anyone ever expect to put an ad in a little magazine in a small town a thousand miles from you and expect to get any traffic or to get regular traffic? The answer’s no. Anyone who builds a business does this on a frequent ongoing basis, That is number one.

Entrepreneur, Dave Jenyns interviews Mike Koenings. To listen to this interview click on this link: Mike Koenings interview. If you enjoyed this interview, check out Jimmy Brown.