Online market leadership should be the goal of every web-based business leader and learning how to position yourself as such is the first step.
Below we take you through the top 7 approaches that can help earn you the title of “market leader” in your field.
1. Develop And Tell Your Story
Your story should reflect your struggle to get where you are today, concentrating not only on the successes and breakthroughs but on the failures along the way. Everyone has a story and telling it is key; because it can form the basis of your web videos and auto-responder campaigns and will help you build the all-important connection with your audience.
Without a story it’s very difficult to connect on the human level and earn market leadership. Think of the “Tony Robbins” story of the simple, poor, overweight guy made good; or the “Virgin” story of the “David vs Goliath” struggle, for example.
2. Conduct Interviews For The “Halo Effect”
Conducting
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