[caption id="attachment_4793" align="alignleft" width="300" caption="Adding a lower third to your video is big news!"][/caption]
Adding text to your online videos normally falls into 4 different categories. We have covered creating the Call to Action and a Watermark in other posts, so here we look at the other 2 areas where you will need to add some text to create a clear, coherent message in your videos: the Title and the Lower Third.
Creating Titles
The Title will be the first thing your viewers see. You want them to be able to read it in a short space of time, so make it clear and concise; it should usually be on a plain background – often white text on a black background or black on a white background looks best. Also, keep the font simple. There will be some preset options in the professional video editing software you use, such as iMovies.
Whatever you choose, don’t make it too elaborate - there’s no need for tartan plaid backgrounds and curlicue fonts!
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