[caption id="attachment_6701" align="alignleft" width="240" caption="Start creating your own content."][/caption]
I sat down with Tim Reid, of “Small Business Big Marketing” podcast fame, at a recent workshop, and asked him for his three leading Internet marketing tips for a small business.
His answers were pure gold and you won’t go far wrong if you take them on board; we share them with you below.
1. Be A Publisher!
Successful small business owners nowadays are not marketers; they are publishers.
Times have changed over the past couple of years, so the focus should no longer be on the old, “push” marketing strategies that dominated for so long; now the trick is to attract customers by providing valuable content, which encourages them to trust in and become familiar with you and then, eventually, to buy from you.
This content can include many different formats such as blogs, articles, videos and podcasts – they all allow you to share quality information,
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