There is no denying it: The Old Spice ads, first launched at the Superbowl in February 2010, have been a smash hit for both the company and the advertising agency behind it. The social media numbers are astounding: 40 million You Tube views in 12 months; A Twitter increase of 2700%; Facebook interaction up by 800%; Traffic to oldspice.com increased by 300%. And Old Spice became the number 1 all-time most viewed branded channel on You Tube. This all led to a sales increase of 107% for Old Spice body wash. Needless to say the company is overjoyed.
With the success of things like the Old Spice commercial, the demand for viral marketing campaigns has skyrocketed, but many businesses don't know where to start. So in response to the high demand, Melbourne SEO Services has just announced a new service to help small businesses create, and more importantly, optimise their videos for the greatest chance of viral success.
The original Old Spice video was pretty funny and since we like
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