[caption id="attachment_7429" align="alignleft" width="243" caption="Cute but can be deadly at times."][/caption]
Another day another Google Update - we've now had multiple Panda updates, over optimisation filters and now the Google Penguin update. I haven't seen this many updates from Google in such a short time in my entire SEO history.
Here's the link to Google's blog about the most recent update:
www.googlewebmastercentral.blogspot.com.au/2012/04/another-step-to-reward-high-quality.html
Interestingly, when you read it you'll find there's nothing new here and we've been teaching these best practises for years (as such our clients have been safe with the most recent update). Perhaps what's changed is how Google is now targeting these algorithmically?
In any case, there's blood in the water and people are still jumping to conclusions as to what's going on. With so many changes released all in one go, it's actually getting harder to isolate what issues a website might
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