Sunday, July 31, 2011

"Things are gonna explode"... I like it.

Just got this email from a client:

"Hey Dave - just wanted to let you know that I'm implementing your suggestions, and sure enough business is picking up! Thanks!! I'm just waiting for a better looking site, then things are gonna explode :)" - Chris Hammer

I love getting those sorts of emals... if you're looking for results like these check out: http://www.melbourneseoservices.com/seo-services-australia/internet-marketing... 

Saturday, July 23, 2011

How to Eat What You Kill {a good way to live}

Freakonomics

This is a cross-post from James Altucher‘s blog Altucher Confidential. His previous appearances on the Freakonomics blog can be found here.

Life only tastes good when you eat what you kill. When you hustle for what you earn and someone pays you money in proportion to the service you’ve offered, the idea you’ve created, your ability to execute on it, and their ability to consume it in a way that benefits them.

Someone asked me the other day, “What does it mean when you say you ‘Eat what you kill’?”

It means that the greatest pleasure is going into the jungle and mastering the ability to hunt and survive without the help of masters who only pretend to guarantee our safety; i.e., bosses. Whether you’re an entrepreneur, an employee, a student, a homemaker, a writer — it’s time to start forgetting about all the ways the world has promised you safety and comfort.

Human knowledge has torn apart our families, our bank accounts, and lulled us into a creepy sense of Disney stability. A good friend of mine was just laid off from his job of ten years. He found out through an email and was asked not to come into work for the rest of the week and to clean out his desk when security came in on Saturday. All of that human knowledge in an email. Ten years of work. Time to cut costs. “What do I do now?” he asked me.

How to Eat What You Kill:

Don’t depend on one boss, buyer for your company, product, service you offer, etc. Diversify everything you can. When I was starting Stockpickr I was trying to start 9 other companies simultaneously, plus was running a fund of hedge funds. When I was trying to sell Stockpickr, I was in serious talks with 5 other companies. When I write articles, there are five different sites I write for. When I was broke and about to lose my home, I wrote to over 100 different people to try to build up my network. When I worked at HBO I tried to build value in every department; all the time I was preparing my exit by planning out my first successful startup.

Become an expert. Read every book, blog, website, whatever, about what you want to be an expert in. When I began day-trading for hedge funds I must have read over 100 books on trading and investing and then wrote over 1,000 programs testing out different trading models. And I still sucked at trading. I then spent years doing it before I felt I was halfway decent enough to pull consistent money out. And only then did hedge funds start hiring me.

Connect people. If you introduce person A to person B and then person B is able to solve a pain point in his life, then you just made a good connection. Each connection is another string in the tightly woven net you build that will catch you when you fall and throw you to higher heights than you’ve ever experienced before. And you will fall. Don’t think it can’t happen.

Give ideas for free. If you have no network then you have to build it. Nobody wants to help you for free. They are all just trying to survive. Even billionaires are trying to protect their luxury-soaked lifestyles plagued by jealousies and over-sexed libidos. You have to build your idea muscle and work hard to come up with ideas that can really help these people. Then send them the ideas for free. Not everyone will respond, but the benefits are:

Always work on your exit. No matter where you are: a job, a startup, your startup, writing a column, working at McDonald’s… always diversify your possible exits and begin immediately working on them. You don’t have to exit tomorrow, but never forget that you can get that email tomorrow that says you have to clean out your desk by Saturday. Build your personal brand, make your boss’s contacts your contacts, make calls, send emails, leave responses on blogs, come up with ideas out of the scope of your job description

Never say a bad word about anyone. Don’t betray anyone. Don’t backstab anyone or step on anyone’s toes. Don’t gossip. This might come into conflict with the idea of “eating what you kill” but backstabbing in order to do it implies you have a “scarcity” mentality: that there isn’t enough out there unless you kill someone else in order to get what you want. Let me tell you something: there’s enough out there for everyone. Your competition is not other people but the time you kill, the ill-will you create, the knowledge you neglect to learn, the connections you fail to build, the health you sacrifice along the path, your inability to generate ideas, the people around you who don’t support and love your efforts, and whatever god you curse for your bad luck. Avoid those and you avoid competition. Don’t hurt anyone.

Don’t care what people think. People will hate you for being a hunter: your bosses, colleagues, partners, investors, extended family. But they don’t have to feed your family. You do. Once you care what others think, you’ve lost. Then you’ve just set up the same boundaries for yourself that those other people have set up for themselves. They are all smaller than you and live in straitjackets. It’s easy to kill someone in a straitjacket. Don’t be one of those people.

Create your own luck. Luck doesn’t come from god or magically out of the air. When a runner wins a race by one-tenth of a second, chances are he prepared more, studied his competition, ate better, slept better, was more mentally fit, etc. Once you’ve checked all the boxes on your preparation, guess what, you’ll be lucky. A lot of people say, for instance, that Mark Cuban became a billionaire by luck. I address that in this post.

Reward is unrelated to risk. People say, “No risk, no reward.” This is not true. I don’t like to take risks. I have a family to feed. Don’t take risks with your kids. Diversification is not about diversifying your cash investments, it’s about diversifying all the sources of plenty in your life: opportunities, knowledge, friends, networks, investments, risks, health, physical, emotional, mental, spiritual, i.e. the Daily Practice I recommend. To eat what you kill, minimize risk so you don’t die on the hunt. You do that by diversifying every part of your life. The outcome of this is that if you forgot to bring your knife on the hunt, you still have your gun. If you forgot to bring your ideas full force into the game, you still have your network; if you lose on one risk, you still have the nine others. That’s where you get the reward.

Take responsibility for all failures. It’s your fault when you go hungry. Former world chess champion Mikhail Botvinnik said in his book, One Hundred Selected Games that the only way to reach the highest level of success is to develop the ability to critique your own failures. Note the word, “only” in this. Anecdote: Botvinnik used to train by playing against someone who would blow smoke in his face so as to get accustomed to difficult playing situations. He was the world chess champion for 15 years.

Honesty. If you don’t ask for what you want, chances are you won’t get it. If you don’t say what you believe, you’ll never stand out from the 99% of people out there who hide the truth about themselves and their desires. If you don’t stand up and say or show how special you are, nobody will ever think you are special. Nobody is out there advocating for you. Honesty about what you feel, believe, know, think, want, will make you a multi-dimensional person in a flat-land world.

Patience. Most important. Three-year-olds can be honest but it doesn’t mean anything. They still poop their pants on occasion. You need to grow up. To check all of the boxes on the above items, do the Daily Practice to stay in mental, physical, emotional, spiritual shape. Avoid crappy people, be honest, take responsibility, and so on. Being a hunter is very discouraging. Sometimes you have to go for lean stretches where there’s nothing to kill and then nothing to eat. To be honest, I’m on a four-year stretch. I’m hunting for my next kill and I will get it. During those times it’s most difficult to keep balanced and stay sane. I’ve talked many people off ledges during these periods, including myself. It’s these times when it’s most important to be around only the people who love you, and to avoid the damaging people who will bring you to their peculiar and particular circles of hell. You don’t want to go to hell. At the end of the day, patience is the virtue that takes you to heaven.

Don’t worry about adding or subtracting to the sum of human knowledge. Human knowledge is never that great. Be better than human. Be a hunter.

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Thursday, July 21, 2011

Improve Your Business Marketing Skills With Training Videos Online

Labeled as the quickest and most powerful form of social media SEO toolkit at the present times online videos birthed the emergence of online video marketing and online video learning respectively. Both have distinguished the modern versions of videos available today from the earlier ones. Online videos are in demand today for their efficiency in most brain processes.

Scientific studies prove that 40 percent of the cortex is at work when video processing is done by the brain. This means that human beings are capable of scanning their visual background and gain more knowledge and retain it through learning assisted with visual presentation.

Various businesses have benefited much from online marketing presented in video forms. The latter did not only make customers receive product or service information, but also made them feel the importance having one in their lives. Moreover, internet entrepreneurs utilized online video learning too in obtaining more knowledge to improve their current marketing skills. Generous ones even share their craft through online videos that they themselves made or can be done after taking advantage of premium SEO services today.

Appearing as a learning trend, its value increases among its existing online users. If subscribing or purchasing web video training is one of the major decisions that you are to make at the moment, ponder on the succeeding helpful insights. They can help you in making the right decision.

In comparison to offline learning, learning through the internet is possible wherever and whenever there is a computer ready for your use. If your hours are tight because of work, you can go about online video learning during your free time. Such convenience and flexibility is not possible with traditional learning as it requires a set place and time. Most often than not, you would have to cancel important meetings or family events just to attend a class or seminar. Another benefit of online learning is proceeding at your own phase whether you are a quick learner of slow learner. Different folks mean different strokes when it comes to learning. You can also go back to the lessons which are very difficult for you to grasp with just one or few clicks on your mouse. If it happens that you are confronted with a business situation that is difficult to handle, you can always look back to your previous lessons for reference.

While it is true that learning from the best in the field of internet marketing happens in special seminars conducted by the former, both novice and experienced internet marketers can also acquire it online. Training videos online authored by the same experts offer the same kind of training given at special seminars. These online videos may also cost cheaper than the actual seminars. But if you think that you would benefit more in classes and seminars, feel free to sign up for one.

Another advantage of web video training is its being cost effective. It saves your extra bucks from the usual fare because you don’t have to go anywhere. Purchasing online videos is also budget- friendly to your business or company. It can be easily shared with the rest of your staff and future employees – that is you are planning to expand. You won’t be bothered to stretch your budget for training costs because it is all there.

The only downside of online video learning is the absence of personal contact. This affects users who are dependent on learning with a teacher, trainer or a seminar facilitator as they may have a lot of questions and would need quick answers to them. Likewise, they need constant confirmation that they are getting the lessons the right way. Although online videos created for learning purposes use simple words and uncomplicated teaching method, it is a fact that it cannot fit everyone’s learning style as we are all different.

Discover more of our SEO services and improve your online marketing with the help of the best SEO company.

Wednesday, July 20, 2011

Writing A Job Advertisement To Hook A Players {we just used this method}

#1 Melbourne SEO Services Company

Get the right hook to snatch the best applicant.

Every step of the hiring process needs to be aimed at hooking the type of great performers that you want working in your business. That process starts with writing a job advertisement that will attract the best and there is a skill to doing this that many small business owners miss.

Some job posting sites may restrict you in the format that you have to use for your ad, but following is a job advertisement example format that we have successfully used to hire staff in the past – great performers that are still with us!

Before we start, a general point about knowing your target market, which frames the following step-by-step process we have laid out. Who exactly are you trying to attract? Only by knowing this can you start writing an effective advertisement.

Headline

Write an eye-catching headline that says in a few words what you are looking for.

Summary

Summarise the job in question and say clearly and directly what’s needed to be successful in the position.

Tell The Story

Here is where you need to be a bit creative and use your copywriting skills. You need to climb inside the mind of the type of applicant you are after and think about what they would want to read; wherever the job you are offering meets what they will want to read then push the point.

For example a video maker may want to know that their videos will be seen by many viewers and a writer wants to know that his words will be read by many… can you offer this opportunity? If so, sell the opportunity to the applicant!

Present the Problem And Solution And Make It Real!

Present the problem to which the applicant can be the solution e.g. at present this is happening, so I need someone to come on board who will….this will make you and the job seem more real and also creates an urgency to the process. You can even use video or images if that helps to make you, your business and the job seem more real.

Show Them How To Succeed In The Role

Explain what the successful applicant will be able to do and how that will solve your problem.

Introduce Your Culture And Team

Include a few details about your company – the type of culture you are building and a bit about some of the other team members already with you, if space permits.

Present Clearly The Benefits of What You Are Offering

Go over all the potential benefits of the position to the successful applicant – not just salary but anything else you are offering: training, help with other enterprises, becoming part of the “family”, bonuses etc.

What They Need to Do Next

Make the next step clear. Don’t leave the applicant “hanging”. Tell them step-by-step what you need from them.

Reiterate!

Before closing you may want to reiterate some key points. For instance, if you are looking for a long-term staff member then make it clear that you are not after remote workers who just want to make a quick buck.

Hiring the best staff is a long process and it’s not easy…but it is time well spent. Start with a great job advertisement and the rest can follow. Learn about the rest of the process through the Outsource Profit Machine workshop by simply clicking here.

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How To Get The Best Backlinks For Your Websites





If your business has existed online for a fairly long time now, you could be one of those who continually strive to obtain the best link building strategies. Looking back, the term backlinks got famous along with the emergence of different online businesses.

For most internet marketers and website owners, backlinks are determining factors of a website’s or business’ success. However, novice owners of online businesses usually get confused about how backlinks really work. Understanding the concept behind backlinks is easy.

The internet can be simply related to a highway. The line of stores situated in the towns the highway traverses is similar to the number of online businesses in the web. Say you are a store owner who wants to attract potential customers to your joint. For this to happen, signposts and diversions from the highway leading to your store are needed.

Symbolically, the signposts and diversions are the backlinks and your store is the website of your business. Such comparison clearly shows that backlinks are the incoming links from other websites pointing to your website. As a matter of fact, the quality of each link reflecting your website greatly affects the standing of your business.

What Are The Ways To Get The Best Backlinks For Your Website?

Every website owner’s priority is to obtain quality backlinks because they are helpful in increased web traffic. They can also increase a website’s ranking in the search engine results. Following are the means to obtain them.

Online Directories

To start off with the backlink building, you can register your website to different online directories. Some of them charge their customers for the services they offer. Two of the free online directories to take note are DMOZ and Yahoo. Before registering your website to any directory, do a quick check on its status.

Backlink building entails consistent efforts from the website owner or from the webmaster. Part of this should be the goal to include your website to as many directories available. When choosing directories, ensure that they are keyword rich with highly targeted categories and titles. One thing to avoid – never use suspicious means of generating backlinks. Search engines can ban your site for that.

Article Submission

To get free backlinks, you can submit articles related to your site’s content to different article directories. Besides article posting, they allow your website’s link to be posted on the lower portion of their page right at the end of your article.

As a reader enjoys your article, he will link to your website for more details. Definitely, he will even share this with other people he knows. This, then, becomes a great means for your website’s search engine optimization.

Keep in mind that the main purpose of your website is to provide quality content and helpful insights more than getting a high ranking in the search engine result pages. It should exist for that reason. Quality is everything when it comes to internet marketing.

Connections With Social Networking Sites

With the emergence of social networking sites, site owners have found another opportunity for website owners to create backlinks. Creating a profile on famed sites like Facebook, LinkED and Tweeter opens the door to generating endless number of backlinks for your website as you can post there your official link.

Increase in quality traffic comes from repeated views from visitors. This can be achieved by updating your profile regularly – keeping it fresh with interesting and useful information.

Blogs and commenting on them are definitely connected with social bookmarks. It can boost the number of best backlinks available for your website when paired with other effective methods. This could give your website to top the search engine rankings.

Discover more of our SEO services and improve your online marketing with the help of the best SEO company.

Rule Your Niche With The Best Internet Marketing Techniques

rule your niche with the best internet marketing techniques

Being well-informed on the best internet marketing techniques these days is an essential task for all internet article marketing as change spins the world of small business internet marketing. The marketing strategy that may have tremendously worked for your website last year may not do it the same performance this year. So as an internet marketer, be sure to have your eyes open even to the tiniest change in the strategies and try your best to maintain your website in sync with the latest.

First of the marketing techniques that you should learn about is gaining information about your targeted market. Knowing your prospect client’s needs and desires is very important as these will guide you in the development of your product or service. Websites like Amazon and Clickbank prove to be helpful in determining the interests of your niche customers, their buying patterns and their product preferences. Trailing on these factors comes easy because of the daily consumer reviews from different people abounding on websites such as these. Another one of the best internet marketing tools that you can manipulate is the AdWords. This tool and other tools of this type can help you target the right keywords that can draw the attention of your future customers. You can get them for free, so you don’t have to worry on extra expenses.

Now that you have the suitable keywords at hand, integrate them with all the written information in your site. Make sure that they exhibit great sales value with eye-catching headlines courtesy of your trusted SEO company. Let viewers know what they need or what they need to hear from you and related them to your detailed product or service descriptions. This will intrigue them and later on prod them to take advantage of what you are offering them. Your website may come in a blog or an informational site format and may hold one page for your present customer’s testimonials. Making sure that whatever you have posted on your website meets the standards of sales writing is another task to be added on your list.

As part of the best internet marketing techniques, sending emails can still do your business wonders these days. Slight update concerning it is the benefit of signing up for “autoresponder” service. This can help you a lot as it allows automatic generation of emails in response to the customers’ or viewers’ queries posted on your website. You can send along with your reply email, options on how your potential customers can get freebies. This will make them feel excited and look forward to availing of your products or services.

Social networking has been the present means for people to communicate in this age. Sites like Facebook and Twitter are famed for such a purpose. Posting a backlink to your website on these social networking sites can help rouse the curiosity about your website, thus, potential customers start to view your domain. An addition to the modern and best internet marketing techniques is the use of videos in business promotion through YouTube. More than getting your message across to your target audience, sites like Facebook, Twitter and YouTube let you know right away what people think about your products or services as they can easily post comments or ‘like’ or ‘dislike’ whatever you have shared with them online.

Moreover, they also provide a fertile soil for the planting of backlinks pointing back to your site. Acting as lifelines of websites, they serve as the driving force prodding people to view your site using these effective SEO services. However, there are other natural procedures of gaining backlinks and gaining traffic in effect. Posting links to your website on blogs, forums, government directories, Google Maps and sites which exhibit high page ranks from search engines can also walk your website all the way up to the ladder of online direct marketing victory.

Visit http://www.davidjenyns.com today to discover more website advice.

Monday, July 18, 2011

Three Bright Tips In Hiring An SEO Expert



With the outstanding benefits of search engine optimization sprouting left and right, you are now probably searching for ways on how to take advantage of it. As it involves a lot of processes, it would be best that you get an SEO expert to do the work for your website.

SEO techniques evolved from a simple concept to a famed commerce filled with acclaimed experts providing service individually or with a group of other specialists. If you are new in the field, choosing the right service provider for your website could be difficult as the rest of them claim to be the best. The only way to be victorious in this search is to be knowledgeable of SEO services matters.

Inquire For Results

While credentials and skills are to be considered in hiring an SEO specialist, they should not be your main focus when you conduct an interview. Yes, they are important. But it would be wise on your part to inquire for positive results that he is able to provide for other clients. This is because most SEO service providers advertise their skills online by merely enumerating what they can do for your website once hired like dragging your site to the top of SERPs.

A genuine specialist has the ability to discern the needs and concerns of the client’s website prior to a consultation. With his findings, he must be able to formulate a strategy that shall address the past and present problems of your site and lead it all the way to the top of the result pages of most search engines. SEO needs vary from one business to another as they offer different products and services. An SEO expert from an SEO company can define those needs along with your own site’s needs.

Get Hooked

Keep in mind, that specialists are hired to help you in managing your site’s SEO and to not take control of everything. Know all the strategies he implements. Get yourself informed of the SEO processes so as to protect yourself from approving fraudulent tactics which can kill your business.

There are some practitioners in the field who manipulate corrupt means in acquiring traffic to their customer’s site and making the latter appear on top of the search results. These are unacceptable to search engines. Google openly penalizes unnaturally optimized pages.

In connection to this, it is wise to put your website in the hands of an honest SEO expert who relays his tactics upfront. You can follow up on this by asking him the scope and limitations of his plans for your site’s progress. Being hesitant in probing about these things would do you no good. Think about the welfare of your business.

Grow In Information

Stick your nose on your website’s progress as well as updates in the SEO basics as modifications often take place. Know all the procedures that your hired specialist implements in your website.

A few years backs, meta tags, keywords and URLs are the only key factors for a successful online presence. Today, your site’s optimization would need link building, article marketing, connecting on social networks and the like to survive SEO competition.

As soon as you receive your service provider’s report, keenly observe the following facts.

Backlinks – Identify their sources. A true expert checks the credibility and relevance of a certain site first before linking your site to it.

Other accounts – A service provider may open other accounts for the reason that it is needed for your web content’s syndication. Know all the log information and passwords of such accounts. Open them regularly and notice the important stuff in them.

Keywords – Most SEO strategies depend on keywords; ask your specialist to be updated of the latest in the keyword market.

As you ask questions to your prospect SEO expert, reflect on the above-mentioned. Speak confidently to let him know that you mean business.

Talk to an expert now at http://www.davidjenyns.com/ to learn more in-depth insights with our SEO training DVDs.

Saturday, July 16, 2011

Raising The Standard In Every Step During Hiring Process



Are you currently searching for, and interviewing, prospective members to join your virtual team in the next few days? Chances are you have reached a point where you have selected two of the best applicants, so it is time to put them to a test. As an internet business coach, what I do is that I’ll fork over some dollars for 25 hours block of work each then I’ll let them do their tasks. Take note of this as part of effective interviewing techniques which I use to bring my virtual assistants onboard.

Now, if they’re too good, I quickly include them on my virtual bench and I’ll let them know about these details: That opportunities may show up, since our customers are growing, and we’re highly searching for talented people just like you. So pay attention and we’ll give you some minor tasks directly related to professional SEO services and we’ll inform you when this time comes. That’s what really happened when I was giving some one off tasks only to find out after the next few days that she was not consistent in posting some articles for the blog. She’s been included on the virtual bench before but I let go of her, and I’m going whew, I’m glad I didn’t hire her for more hours because that will be a really frustrating experience.

What I also do is to give some underarm throws as well. This means that in the first week of having that person do a trial work with you, just give them some really easy work to accomplish, simply to see consistency in the way they do these little tasks, you just want to be sure that they are able to communicate well as they complete these small tasks. Don’t ask them to work on a brilliant, really high caliber task yet. Many people do this, however I would rather let them work with a couple of underarm passes as part of these best interview tips that you can do just to make sure that they are able to get the drift and do the job well.

I've got an evolving system in hiring staff for my SEO company. Unlike other employers, my Mum does an initial screening of resumes coming in and so the applicants have to complete a pre interview questionnaire. What we’re planning to do in the next few days is, we’re likely to shift that method. So before Mum does her pre screen, I want to shift the questionnaire for these applicants. That will save time for Mum in terms of flipping through all these resumes if they’re not going to answer these questions correctly. This also applies to knowing if we can afford them or not. For example, if their wage expectation is more than the $15 mark but I am only willing to pay $5 for that particular task, then that goes wasted time on your end.

Now, the reason why I’m telling you this tip is for your own learning as well. Let them take personality exams as I am also looking to do in hiring my future SEO specialists. You may want to have a closer look at DISC or Wealth Dynamics as well, just to know what type of person they are.

There’s a related website that is worth considering as well, ExpertRating. What ExpertRating does is they’ve got a lot of small tasks that is the same with some trial jobs. Let your best few applicants take this, set up the trial job and let ExpertRating manage the rest of it. They may have to answer series of questions to check their competencies. This is another part of using effective interviewing techniques. For example, if they tell you that they're great at CSS, then ask them to take the CSS test and then we’ll see how well you make it.

Months ago, we went over JobStreet and posted a job ad, we received a hundred and twenty-one resumes. So just like what we usually do, we prescreened them, did the questionnaire and got eleven applicants to return the questionnaire with complete answers. After that we have chosen the best five who have returned the questionnaire and assigned five tasks for each. That helped us find the best three, and tagged them as my three golden players. Then we interviewed them and added these to my virtual bench.

Do you want another tip in hiring great people for your team? Hire mums, simply because they have a great starting point. I do believe many people, can really be that great that it is best to commit to them as well so I’ll bring them on board. But there are so many applicants to screen, and higher chances of hiring plenty of A players, just relax.

In the end, you have to remember that you are only as strong as your weakest link. Therefore, make sure that you only get the best staff using effective interviewing techniques. Do not waste time hiring B players who slack and might affect the working habits of your A players.

Visit http://www.davidjenyns.com/ to learn more practical website advice for your online business.



Wednesday, July 13, 2011

Exciting Qualities Of A Brilliant Business Motivational Speaker



Business owners are generally sold to the idea that a great part, if not all, of its investment should go to the company product. They miss the fact that there is also a need to invest on the employees who make company operations running smoothly on a daily basis. When uncontrollable things happen, a slack performance by the employees can mean down turn for the company’s progress. To arrest this possibility, inviting a business motivational speaker to a company event becomes the perfect means for business owners and employees alike to heed advice from an expert in order to trust each other more, aim for teamwork and share one set of team values and one vision as they work hand in hand towards company success.

Tough times come and certain circumstances strike even the most diligent employee with boredom on his daily work routine. By upholding his importance in the company and what he could get to his own benefit in return, an employee’s mind retains its focus on his tasks. Consequently, he sees the different things he can do to help improve the company’s existing situation. Both of these come out as a result of encouraging words spoken by a keynote motivational speaker. After motivating them, the speaker then, makes the employee/s feel secure of their position in the company as investors remain willing to support their well-performing organization.

Hiring an expert to do all these talk can make or break your company’s much-awaited progress. As a company owner, you should have a good understanding of a speaker’s role and what he is capable to do for the benefit of your company as progress along with employer-employee issues are at stake to be resolved or to worsen if not properly addressed. Before you settle into agreement with anyone, educate yourself first of the characteristics a business motivational speaker should have. At the outset, you should bear in mind that the goals of such an expert is to bring change or improvement to the present work relationship between the management and the employees.

When invited to a company event, the speaker establishes the keynote or mood as he moves the heart of his listeners to embrace the goal he has in mind and get them all fired up to work under the banner of unity. A good speaker not only rouses emotions among his audience but also presents them direct and attainable ideas which lead the company’s future to one direction.

A business motivational speaker is often invited to get the message pertaining to the benefits of change across his targeted audience. In most companies, change is unwelcomed because the employees are hesitant to give up their time-tested work routines for new ones. Specifically, senior employees are hesitant about changes that come along with implementation of technology. Whatever the concerns of his audience may be, a skilled speaker can break down proposed changes into small and more understandable concepts and SEO solutions its positivity that his listeners may accept it as important and beneficial to them as well. This is only made possible if the speaker is armed with a detailed knowledge of the company’s profile and goals and the ability to express them in plain and thought-provoking language.

Finally, checking whether the business motivational speaker you are going to work with is greatly self-experienced is another important factor to consider. Giving pieces of advice based on facts may seem remarkable and impractical at the same time. Sometimes, the most credible ones are those that are based on self or personal experiences of experts hailing from the same field. Such words of reason that can combat the daily obstacles in a workplace will surely echo throughout the lives of his audience.

Visit http://www.davidjenyns.com today to discover more website advice.

Tuesday, July 12, 2011

Quick Ways To Build Backlinks For Your Website





Link advertising, link baiting, press and blog relations and social media marketing are some of the specific ways to gain top search engine ranking. This feature of search engine optimization is called link building. As the name suggests, it is about how to build backlinks which can connect other sites to your own site. Although this is part of the SEO process, this is very much distinct from managing your own webpage. Backlinks can generate traffic for your website. Consequently, increased traffic can lead to greater opportunity for your webpage to be viewed by your target audience.

In general, people search and go to websites for information more than any other reasons. When they catch pertinent ideas from your webpage, they link to your page and invite others to view your entries. Besides comments of appreciation, your webpage gets hooked with quality backlinks through this process.

Whether you decide to build backlinks on your own or hire an SEO expert to do it for you, knowing how they are created is an advantage for you as a webpage owner. The first procedure mentioned above is the classic way to get backlinks. Classic as it is, it involves a lot of time and effort.

Google and other online search engines assign page rankings to deserving webpages. If this is your goal for your website, better consider other link building strategies. Enlisting your site to article and forum directories, doing link exchanges, linking your blog post to other blog posts, bookmarking sites and leaving comments involve the ‘natural procedures’ on how to get quality backlinks. Religiously adhering to these SEO technique can also provide room for improvement for your current search engine result ranking. There are places in the internet that provide excellent backlinks. Using an online tool, which is offered free in certain websites, can help you track them. This backlink building tool will show you list of websites where you can put articles, messages and even backlinks to your webpage.

Article and forum directories abound online. Ezinearticles.com, ArticlesBase.com, Buzzle.com, SearchWarp.com and ArticleAlley.com are a few of the top article directories where you can submit your articles. Posting your link to forum directories is another way to build backlinks. Do not set your hopes to high on this one though for your post can be deleted anytime once the forum administrator finds it irrelevant.

Online articles may be written very differently, but for one, their topics can all be the same. Linking your webpage with other sites catering to the same crowd of followers that you have can broaden your online existence. Look for sites that hold same topics as your own, you can take advantage of the promotion its gives too. While you visit potential websites, leaving a comment is another practice that you can adapt if you are serious at getting as many backlinks that you need for your website. When posting comments, remember to steer clear of sarcasm and attract people with your words of wisdom. Sarcastic words can speak badly of you and the webpage that you promote.

Far and beyond following these build backlink tips, avoiding certain damaging SEO processes is a wiser action to undertake for both newbies and veterans in the field. Be keen when you are searching for links to connect your webpage with as you may come across illegal practitioners in the field. Keyword stuffing, copyright violation and creating machine-generated pages are some of the methods that they perform. In reality, you can never be penalized for being identified with the ‘bad links’. However, you can gain bad reputation when you deal with them.

Talk to an expert now at http://www.davidjenyns.com to learn more in-depth insights with our SEO training dvds.

Saturday, July 9, 2011

Discover The Importance Of SEO Training Courses To Your Business





With more and more companies turning to website creation as the ideal means to promote their businesses, the race to the top ranks of the search engine result pages among website owners has been very indispensable these days. If your website lacks proper SEO campaign, it is sure to land on the last batch of SERPs. In order to avoid this, obtaining knowledge through SEO training courses from an SEO company would come in handy for you. But before you enroll yourself to any of these training programs; be sure to know some SEO basics first.You may start by identifying what the three letters stand for. Correct! This acronym reads search engine optimization. Specifically, it talks about the procedures that you can take to optimize your website’s online presence.

Nowadays, people turn to the internet when they need information about something. Their online search begins with keying in their queries in a search box of their trusted search engine. Websites related to their search are pulled up when they strike the enter key. It would be noticeable to anyone that these websites come in ranks. The most viewed ones appear on the first page of the search engine result sheets or in the first spots on the first page. Merchandise sold on these popular sites gets to be sold more quickly than those held in the last batches of SERPs. If you want your site to come first on any search engine list and your products sold and your services hired in no time, equip yourself with the best SEO practices.

SEO training courses are offered in two ways – through special seminars done live or through online training programs. The first type is usually conducted by SEO experts while the second type comes in the form of downloadable and printable training materials which can be studied at the comfort of your own home. However you take them, these courses educate you with SEO essentials like link popularity, selection of appropriate keyword for your website and its usage, and internet marketing strategies that will greatly complement SEO. Moreover, there have been advance courses too that teach about ways of establishing your own SEO business which come in demand recently.

SEO training courses offered at seminars vary in cost and the length of days they are to be taken. At a minimum, they cost $300 and $1500 at a maximum. It is believed that course prices depend on the popularity of the specialist who is giving it – the more famous, the more costly. Consider registering early as such seminars only allow a number of participants. If you are the kind of person who enjoys learning and sharing insights with someone in a class, actual seminars on SEO services such as this will surely both be an enjoyable and beneficial activity for you.

While it is true that SEO courses a fee, there are still websites which offer a free SEO training course that are very helpful to newbies in the SEO field. An example of which, usually comes in the form of informative articles authored by rookie or veteran internet marketers. Such materials talk about fundamental stuff like the concept of SEO in layman’s term and its role at the heart of your business marketing strategy. More detailed
articles talk about how to budget effectively for SEO as one of your long-term company investments, a progressive plan in starting your own SEO project, pursuing your SEO success and the like.

Whether you acquire it online or in a class-like training, taking one of these SEO training courses can assure a dramatic upsurge in your website traffic flow. This could mean increased sales to your business because of new customers. Get your pocket and schedule ready as you sign up for one. Make sure that best type that will work for you.

Talk to an expert now at http://www.davidjenyns.com/ to learn more in-depth insights with our SEO training dvds.

Tuesday, July 5, 2011

Discover What Link Wheel Creation Can Do For Your Website

Increased traffic to promote website along with a top position on the first page of the search engine result sheets are two of the major goals sought by website owners in order to have successful product or service promotion. These may be achieved through On-site SEO and Off-site SEO. Although both sets of search engine optimization practices are beneficial, the off-site one can save much of your valuable effort and time. On-site SEO involves the creation of meta tags, meta descriptions, uploading of appropriate images, writing and posting of useful webpage content and establishment of outbound links. Such activities all require direct work with your hands. Meanwhile, all things happening on their own without the manipulation of a webmaster or a web owner are part of the Off-site SEO techniques. Link wheel creation, which is an advanced form of link building, comes as the latest among them. This process allows your website to be linked or connected to other websites.

More precisely, such an Off-site SEO methods helps in the creation of a pattern that will prod multiplication of current links that may be just around the corner of any website. It has been on the top of the list of natural ways that can be done to produce an increased amount of links or backlinks for a certain website. By religiously improving its implementation, any domain or your own, for that matter, can achieve high value as more and more high quality links get connected to it. As its name include, the life of this process are the link wheels which are clusters of links pointing to your website. If poorly created, these link wheels can do harm than good to your site so if unsure of its proper creation, hire an expert that can do Link wheel service for you.

The essence of this off-site technique is the creation of microsites that are connected back to your webpage. At a maximum, it may involve more than one hundred microsites but it can always start with a minimum of 12. Basically, it includes one site with a 300-word article at the least of unique content, a link to your targeted website and a link to one of your microsites. Press release domains such Hubpages.com, Wordpress.com and Blogger.com should be your marked places for the posting of your microsites. With their marketing features, they contribute promotion to your microsites and your webpage as well. Afterwards, place a link to each of your sites. Through this link wheel creation step, you pass on value to your other sites. A link wheel of value then becomes a by-product when these simple procedures are repeated.

Basically, all your efforts to build links to your website will be put into waste if it does not showcase excellent web content. Making sure that your website and its microsite offer insightful information is the first thing you should consider before diving into the entire process. There is a cut-throat competition among websites out there. Millions of webpages are thriving to land on the first page of the search engine results sheets. All of them for sure are seeking the rewards of properly executed link wheel creation. Thus, for your SEO Campaign, you better make your web content stand out among the rest.

So to speak, quality articles are link wheels themselves. As part of the natural way in generating links they should be worth each reader’s time. A well-written article can speak for the whole website being promoted. Besides content, it too should hold a proper amount of keywords all throughout its body as this will increase its online visibility. Keep in mind link wheel creation can work for your website when it is matched with excellence.

Visit us at http://www.davidjenyns.com/ for more insights.
Discover more with our seo training dvds.





My thoughts on Google Plus {8 min audio}

I'm still not 100% sold on Google Plus... don't really think it brings much new to the table. That said, I don't think it's going anywhere any time soon - Google needs to make this work and they know it.

20110706_132711.m4a Listen on Posterous
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