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Sunday, February 27, 2011
Tuesday, February 22, 2011
Just got this from @yaniksilver 's affiliate manager. Anyone want to go to UG7 for me?
Hey David,
Congratulations! You won 4th place in Yanik's UG007 Affiliate Race.
4th place is free ticket to UG007.
If you are already attending UG007, we can postpone your prize until UG8 instead.
Thank you again for your support. We could not do it without you.
John
@preneur spotted me here. I'm in Nett Magazine and I didn't even know. {too cool}
Who does NETT Magazine turn to when they need advice on buying the right domain? www.melbourneSEOservices.com
Monday, February 21, 2011
http://www.theSEOmethod.com is getting a face lift... email me if you want a cheap preview copy.
Just about to launch version 2 of www.theSEOmethod.com if you're keen to grab a cheap preview copy email: http://www.davidjenyns.com/support
Thursday, February 17, 2011
Wednesday, February 16, 2011
A client emailed & explained why they chose to work with me {interesting insight}
What made you stand out from the rest was several things:
- 1. You’re an Aussie and in Melbourne (I used to live there)
- 2. You give away heaps of content on your website
- 3. Heard you on small business big marketing podcast and watched your Google Places video
- 4. All your videos online gave me a real face/personality to connect with
- 5. You’re not heaps into hype like most other IMs online
- 6. You aren’t charging a fortune
=========
What makes you and your business stand out from the crowd?... something to think about. http://www.melbourneSEOservices.com
Monday, February 14, 2011
Friday, February 11, 2011
Just got this email from ezinearticles.com on one of my accounts. What do I do?
Don't really think I see any benefit? Am I missing something?
==========Hi David,
I noticed that you have more than 100 articles published on EzineArticles.com - that's a great accomplishment! Congratulations! As a top-performing Platinum-Level Member, I'm wondering if you'd like to be considered for an EzineArticles Expert Author Case Study.
An EzineArticles Expert Author Case Study is a chance for outstanding Platinum-Level Expert Authors, like you, to share your knowledge and experience with the rest of the EzineArticles community. In return for your time and willingness to share, you'll enjoy increased credibility and exposure.
All you need to qualify is an uploaded Author Photo, a completed Author Bio and an interest in being featured in an EzineArticles Expert Author Case Study. Then, just reply to this email with your answers to the following questions. Your answers will be reviewed and may be developed into an Expert Author Case Study blog post and newsletter. Please understand that we receive hundreds of responses and cannot guarantee that your case study will be featured on the EzineArticles Blog. We may also contact you for additional information.
--- Expert Author Case Study Questions ---
- What sets you apart from other Expert Authors?
- What's your secret to article writing and marketing success?
- Where do you get the most article writing inspiration/motivation?
- Describe your typical writing session and environment.
- What's your favorite cure for a case of writer's block?
- What are the main challenges you've faced in article writing and marketing?
- How does article marketing fit into your overall marketing plan?
- What EzineArticles tools do you find the most beneficial?
- If you had to start over again, what would you change? (i.e. what advice you would give newbie article marketers?)
- Anything else you'd like to share?
Your answers don't need to be articles in themselves, just a few sentences at the most. Answer only the ones that apply directly to you. Then, reply to this email with your answers.
To see previously published Expert Author Case Study posts:
http://Blog.EzineArticles.com/category/author-spotlight
We look forward to hearing from you!
To Your Article Writing/Marketing Success & Passion!
Marc, Communications Manager
Thursday, February 10, 2011
Website Value Estimation - Simple Steps to Successful Websites
I'd like to talk about website value estimation. One excellent and fairly easy way to add value to a website is to get these SEO training dvds and go out and find more sponsors and also add more places to sponsor your site.I remember in one website I used the Frank Kern core influence cd and had a banner in the top somewhere and one in the footer. We added a right sidebar, we added some text links, we added some banners in between posts. So we just increased the inventory so we had more to sell to more sponsors. You might get a bit of complaining from the community but usually they adapt pretty quickly. If the sponsors are on target they don’t mind because they get exposed to places they can buy what they’re there for anyway That always works well.
We first did some googling and found some potential sponsors. All we did was send them an email saying, we’ve got this website, it gets this much traffic, it’s the type of audience you want, we’ve got two more banner positions available, it’s first come first served, it is $100 a month or whatever it was. We increased the amount of inventory we could sell and we increased the amount of sponsors we had.
As simple as it is, it is rare to get out there and send an email to someone and say here is an offer, apart from spammers. To do it in a classy way and targeting it to the individual and saying, hey, I know you’re interested in this particular niche, I have a website, here’s what I have to offer you, that in itself is very targeted. I think that creates the opportunity there.
The good thing about flipping websites, I suppose it’s like the real estate market in that it is an illiquid market when you compare it to the stock market. The stock market has a market that is traded and the buy and sell prices are very much regulated and it’s a lot more liquid because you have a lot more buyers and sellers and it’s a lot tighter. When you look at an illiquid market, real estate is a good example or even websites. Websites are even less known and the industry is still in its infancy, there is a lot of opportunity there.
I got out of buying and selling websites a couple of years ago to focus on my core blogging business. This buying and selling websites was never a full time thing for me. It was always a part time thing. I reinvested profits from blogging from my other business into buying these acquisitions.
At the time I think my goal was just to say, if I can buy a website and make $1,000 a month from it, let’s have ten, let’s have twenty, why not? I ended up not chasing that goal to the very end because I realized every time I bought a new website, it was almost like starting a new business in a way.
You basically create, not necessarily a lot of labour. I was good with having someone help me manage the sites. It was more a case of mindshare. I had to think about owning these sites and that created stress, simply put. I wasn’t after much more stress. So in the course of my website flipping experiences, I bought and sold three packages. That was buying a site, building it up and selling it, plus I had two of my own creations, websites I built up from scratch myself and then sold. So I did about five or six deals in the time frame I was doing this.
From the first time I built a website which would have been about 1999 – 2000, to maybe 2006, 2007 was the last time I sold a website and liquidated all my assets beyond my core blogging business. I don’t think it was a case of it suddenly becoming more popular to buy and sell websites. Flippa, Sitepoint helped. It found me places I could buy sites from.
Most of the time I sold sites, though, I didn’t go back to Sitepoint. I would actually sell them through the contacts I had. A good thing about being a person who makes money in online space as a teacher and writer in that area, I knew other people in internet marketing. I could get on to someone and say, do you know anyone who wants to buy a miniature bike site? It makes $2,000 a month. Have you got anyone who might be keen to take it over? Eventually you find a buyer just through your contacts. That wraps up my tips on website value estimation.
Are You An Entrepreneur Struggling To Bring In The Big Bucks?
Check Out The John Carlton Copywriting Course.
Visit: http://www.johncarlton.net/
Monday, February 7, 2011
I love seeing clients apply what I teach them - makes me so proud.
It's great to see when a client fully applies what I taught them. This is straight out of www.theSEOmethod.com . Top work and you know who you are ;)
Flipping Websites For Profit
I'd like to tell you about flipping websites. Some time ago, I was at a stage in my internet marketing where I had a website focused on a card game. I had a forum; there was quite a bit of use. Maybe five hundred people were there trading their cards every day and watching this best viral marketing video. I was making about $500 a month in advertising roughly.When I first built it, I wasn’t building it with the idea to sell it. When you know that you’re getting into buying and selling websites, if you think of the end person that you’re going to sell it to, that way you can market it to them. I had built it up, and obviously it had value. I realized I had a saleable asset, and decided to find a buyer.
I was probably a little bit ahead of my time like said in the Ken Evoy biography. The Sitepoint marketplace which became Flippa wasn’t in my radar at the time. I’m sure it was around but I’m not sure if it was established yet as a website flipping trading community.
My initial thought for selling this website was to go to the people who would currently stand to gain the most from owning it. From my point of view, these were the current sponsors of the website, so people paying money to put banners on the site. Also they were perhaps any of the current readers, so people who were trading cards in my forum. Basically it was the audience around that community.
The first thing I did was, I went and contacted my sponsors, I put a little post on the forum. I also went to some of the stores in Australia that sold the cards. I figured if they’re selling the cards and they have an online presence, they could benefit from owning this website.
Eventually I found a buyer through that method. They took over the site. In fact the buyer ended up being one of the largest forum card traders. So they spent quite a big part of the day buying and selling cards and had an inventory $20,000 worth of cards for sale in my forum. So they went and bought the whole website and continued to grow it and as far as I know they still own it.
That was a case where it was the existing community where I found the buyer. Later on I did more specific flipping style trades and I eventually started a proper strategy of website flipping, and the experience I had owning a forum was helpful. I really loved that because for me that was a very low labour method of having a self perpetuating website.
People came to the forum for a reason. In this case they came to trade cards. I didn’t do anything to market, it spread word of mouth, search traffic brought in some visitors and basically the site ran itself once it reached a certain point.
I had to deal with a few technical things now and then when something went wrong, but most of the time it was just every day people coming there because they wanted to be there. That was great, it was free traffic and I really loved that model. That's what I know about flipping websites.
Find Out How To Make A Fortune From Being An Underachiever.
Frank Kern Did It, So Can You.
Visit http://www.frankkern.net/
Friday, February 4, 2011
Website Conversion Optimization Tip: Easy Navigation Boosts Sales
#1 Melbourne SEO Services Company
Make your website easy to use.
There’s a scene in Dude, Where’s My Car that makes me laugh every single time I watch it. The guys have just discovered they have new tattoos and go back and forth asking each other what theirs say. ”Dude.” “Sweet.” “Dude.” And on and on it goes. But when it comes to sales, one of the most important things to avoid is confusion.
People who are confused do not purchase anything, making it important to make sure that your customers are not confused. It’s a simple but important website conversion optimization tip.
This is not to say that you should not give them choices; rather, you want to make sure that their choices are laid out in a way that is clear and concise and where everything is easy to find.
An easy way to avoid this is to follow the “one page, one purpose” rule. Let’s say that you sell sunglasses on your website. You definitely don’t want to have just one big page that lists 200 different pairs of sunglasses. Break it down so that things are easy to find, and therefore is less confusing.
For this example we’ll stick with sunglasses and say that you have 200 pairs by two different brands, Oakley and Ray Ban.
To avoid confusion and to make things easier to find and less confusing, we’ll start by breaking the page into two pages, one for Oakley and the other for Ray Ban. We’ll then break those pages into two more pages each, a men’s page and a women’s page. A bit of text on each of these pages and you’re set up for a page that easy to optimize for search engines, and you’ve made it that much easier for your customers to find what they’re looking for. You can go even further if you want, breaking down the pages into color, frame material, etc, but I think you get the point of what we’re trying to say – easy navigation is the way to go.
Nowadays, many webpages that have multiple products even have a “compare” feature where the customer can add in two or three products and see them on the same page. This is a great idea and can help your visitor narrow down their selection from easy-to-read and easy-to-navigate pages.
Another simple website conversion optimization tip is to make sure that your “Contact Us” page is easily found and that the information on the page is accurate and up to date. The majority of webhosting these days comes with literally thousands of email accounts included so it’s easy to set up a simple contact email (and you can even have it forwarded to another email so you don’t have to check more than one). And with some of the things that Google is doing, like Google Voice, you can even get a phone number that you can set up to take messages from your visitors.
Easy navigation is the key to having a successful website and online presence, and can turn visitors into customers with just a little bit of work. Here at Melbourne SEO Services, we can help with this and can use some of our other methods to turn your website into a successful online business. Click here to find out how we can help you improve your
website conversion optimization.
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Wednesday, February 2, 2011
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